Chateau Seven

Chateau Seven

Chateau Seven and I created a brand overhaul for a summer drop of merch. We created a “modular design” system- and interlocking and standalone set of 3 marks for any scale, billboard to favicon. We mashed the proto-preppy “world’s fair” vintage look you find in your favorite flea market with the gasoline industry’s embroidered patches on old uniforms. As of this writing, the Olive Pegasus hat is the only remaining stock, all else is sold out.

Joe Saker

Photographer - Will Cherry

Model - @sir.remy_

Model - @_r.ue_

Principal Type - Custom/Hand-drawn

Modular logo for vintage apparel company